Marketing Trends & Plans

3 Easy Ways to Leverage Google to Promote Your Business for Free

Google is one of the most powerful marketing tools small businesses can leverage. Check out these easy ways to get more customers for free.

Step Out Buffalo Business

Nov 4, 20205 min read

4 Ways to Promote Inclusivity in Your Marketing

As companies continue to be publicly called out on social media for lack of diversity, being inclusive isn't just nice - it's essential.

Step Out Buffalo Business

Oct 20, 20205 min read

The 27-Point Checklist You Need to Prepare Your Business For The Holidays

This year's Black Friday and Cyber Monday will be unlike any other. Here's how to prepare your business and capitalize on shopping season.

Step Out Buffalo Business

Oct 20, 20204 min read

The Quick & Easy Way to Add Eye-Catching Visuals to Your Brick and Mortar

In Buffalo and cities across the nation, artistic signage on buildings is becoming increasingly popular.

Step Out Buffalo Business

Oct 16, 20206 min read

The Top 5 2020 Holiday Marketing Trends You Need to Know ASAP

This year more than ever businesses are looking to capitalize on holiday spending sprees to boost revenue - here's how to do it right now.

Step Out Buffalo Business

Oct 14, 20206 min read

How to Get Your Business in Front of Younger Audiences

Gen Z is starting to flex its purchasing power, and businesses need to start paying attention. Here's how to market to this young audience.

Step Out Buffalo Business

Oct 7, 20203 min read

How Step Out Buffalo Can Increase Your Sales This Holiday Season

Consumers are holiday shopping earlier than ever - & it's a great way for businesses to recoup lost profits. Here's how Step Out can help.

Step Out Buffalo Business

Sep 23, 20203 min read

5 Innovative & Creative Ways Local Businesses Adapted to COVID

From finding ways to re-package to adapting to customers in the now, here are the WNY businesses who got creative when sh*t hit the fan.

Step Out Buffalo Business

Sep 18, 20204 min read

How To Build Online Buzz for Your Business Amid the COVID-19 Outbreak

Every business needs to be maintaining an online presence right now. Here's some tips for shaping a new COVID-19 digital marketing strategy.

Step Out Buffalo Business

Mar 25, 20204 min read

How To Get Out of a Sales Slump After The Holidays

If you want to get out of a sales slump and stay top of mind this season you need to invest in a marketing strategy during your slow season.

Step Out Buffalo Business

Feb 12, 20203 min read

5 Insta Marketing Trends to Pay Attention to in 2020

Before you invest your digital dollars this year, it’s important to read up on the top trends. Here’s what to expect in 2020.

Step Out Buffalo Business

Jan 22, 20204 min read

How to Set Up a Long-Term Marketing Plan Without Breaking the Bank

If you own a business you need a strategic marketing plan that will help your business profit. Here's an easy step by step guide.

Step Out Buffalo Business

Dec 19, 20194 min read

8 Instagram Features You Definitely Should Be Using Right Now

Social media rules the marketing world right now, especially Instagram. Here's how to use its best features to your advantage.

Step Out Buffalo Business

Jul 12, 20196 min read

What Every Business Needs to Know About Marketing in 2019

2019 marks a major milestone in the marketing world. Here's what you need to know about the 2019 consumer.

Step Out Buffalo Business

May 3, 20194 min read

Imperfection is Trending on Social Media: Here’s How to Do it Perfectly

In a world of perfectly staged photos, it’s refreshing to see real and relatable posts - which is why Imperfection is the move for 2019.

Step Out Buffalo Business

Mar 26, 20194 min read

8 Marketing Trends You Need to Pay Attention to in 2019

As a business owner today, there’s more to keep track of than ever before. Here are the trends that you need to pay attention to in 2019.

Step Out Buffalo Business

Feb 20, 20197 min read

Stop Talking About Your Business & Start Getting Other People To Do It For You

It's not a good look for any business if no one else is talking about your business BUT your business. Here's how to get people + th

Step Out Buffalo Business

Oct 18, 20188 min read

4 Ways to Get Better at Talking to Your Target Audience

Defining and understanding your target audience is important for every business. If you don't, you’re wasting everyone's time.

Step Out Buffalo Business

Jun 25, 20185 min read

6 Tips For Creating a Solid Brand Presence on Social Media

If you don't have a good social media presence you're toast. Use these 6 tips to create a social media presence that will have peopl

Step Out Buffalo Business

Jun 5, 20185 min read

5 Reasons Your Business Should Absolutely Be Using Google Analytics

No matter what your business is, understanding how customers interact with your website is essential. Here's how with the 5 best Google

Step Out Buffalo Business

Oct 3, 20175 min read

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3 Easy Ways to Leverage Google to Promote Your Business for Free

4 Ways to Promote Inclusivity in Your Marketing

The 27-Point Checklist You Need to Prepare Your Business For The Holidays

The Quick & Easy Way to Add Eye-Catching Visuals to Your Brick and Mortar

The Top 5 2020 Holiday Marketing Trends You Need to Know ASAP

How to Get Your Business in Front of Younger Audiences

How Step Out Buffalo Can Increase Your Sales This Holiday Season

5 Innovative & Creative Ways Local Businesses Adapted to COVID

How To Build Online Buzz for Your Business Amid the COVID-19 Outbreak

How To Get Out of a Sales Slump After The Holidays

5 Insta Marketing Trends to Pay Attention to in 2020

How to Set Up a Long-Term Marketing Plan Without Breaking the Bank

8 Instagram Features You Definitely Should Be Using Right Now

What Every Business Needs to Know About Marketing in 2019

Imperfection is Trending on Social Media: Here’s How to Do it Perfectly

8 Marketing Trends You Need to Pay Attention to in 2019

Stop Talking About Your Business & Start Getting Other People To Do It For You

4 Ways to Get Better at Talking to Your Target Audience

6 Tips For Creating a Solid Brand Presence on Social Media

5 Reasons Your Business Should Absolutely Be Using Google Analytics

GET PRO TIPS FOR MARKETING & MORE IN WNY

3 Easy Ways to Leverage Google to Promote Your Business for Free

4 Ways to Promote Inclusivity in Your Marketing

The 27-Point Checklist You Need to Prepare Your Business For The Holidays

The Quick & Easy Way to Add Eye-Catching Visuals to Your Brick and Mortar

The Top 5 2020 Holiday Marketing Trends You Need to Know ASAP

How to Get Your Business in Front of Younger Audiences

How Step Out Buffalo Can Increase Your Sales This Holiday Season

5 Innovative & Creative Ways Local Businesses Adapted to COVID

How To Build Online Buzz for Your Business Amid the COVID-19 Outbreak

How To Get Out of a Sales Slump After The Holidays

5 Insta Marketing Trends to Pay Attention to in 2020

How to Set Up a Long-Term Marketing Plan Without Breaking the Bank

8 Instagram Features You Definitely Should Be Using Right Now

What Every Business Needs to Know About Marketing in 2019

Imperfection is Trending on Social Media: Here’s How to Do it Perfectly

8 Marketing Trends You *Need* to Pay Attention to in 2019

Stop Talking About Your Business & Start Getting Other People To Do It For You

4 Ways to Get Better at Talking to Your Target Audience

6 Tips For Creating a Solid Brand Presence on Social Media

5 Reasons Your Business Should Absolutely Be Using Google Analytics

GET PRO TIPS FOR MARKETING & MORE IN WNY

8 Marketing Trends You Need to Pay Attention to in 2019